In this rapidly progressing age, technology has made the world a global village.  The telephone allowed people in two different locations to talk together in real time.  Email further lessened the distance between people as the speed of communication increased.  In today’s modern world, one of the most popular means of staying connected is through social media outlets. Social media sites entail an Internet-based social connection between people, allowing for a rapid and open exchange of ideas.  […]

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The Internet is growing and businesses are jumping to get on board.  There is a lot of money to be made online.  The competition, however, is so intense that it will take a powerful marketing strategy to reach the masses.  The modern online marketer needs to be connected to the latest in marketing techniques to not only survive, but thrive online. Before approaching their market, businesses must accurately and specifically define who that market is.  Establishing this […]

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